SLOW FASHION MOVEMENT, OH YES!
May 14th, 2018
Do you spend your mornings staring at a sea of clothing overflowing from your closet and still feel like you’ve got nothing to wear? Perhaps my friend, you made a fast choice.
Big stores with bright lights, tonnes of colour on the shelves in crazy cuts and shapes is exciting to us all! Soon enough, these exciting purchases fade, go out of shape and simply turn into pieces you’d never want to wear. This is a classic example of ‘fast fashion’ and what we are calling a ‘fast choice’.
Fast fashion brands manufacture excessive clothing in trend-focused styles that evolve rapidly to cater to the never-ending consumption cycle. These brands are harming the earth more than we are ready to accept and it’s time retail therapy became responsible. Yes, you do have a choice.
Most fashion brands employ factories where people of all ages work on shockingly low wages. These people work in difficult and stressed conditions to ensure each garment is manufactured and shelved in the shortest time and lowest cost possible. Not only is this unfair trade, we also tend to overlook the enormous hidden price that the environment (on our behalf) pays in so many ways.